Resources

Free guides and templates to support Sustainable CPG Founders and Missions

Growth Mindset

Growth Mindset

A growth mindset is the belief that skills and intelligence can be developed through hard work, dedication, and feedback. Adopting a growth mindset can lead to greater perseverance, resilience, and ultimately, success. This worksheet will help you develop and strengthen your growth mindset, leading to more positive outcomes across your business and your life.

Download the below template, then watch Carol Dweck's amazing TEDTalk by clicking here.

Download the Growth Mindset Template

Embrace Systematic & Sustainable Growth

Complete the form to discuss and unlock your growth opportunities.

Growth Opportunities

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Your Resources

Other Resources

Sales Pipeline Tracker

Sales Pipeline Tracker

Organize and monitor leads as they move through the sales funnel. A tool to ensure no potential client slips through the cracks.

Revenue Forecasting

Revenue Forecasting

Predict future sales revenue based on objective data, making planning and investment decisions clearer and more informed.

SWOT Analysis

SWOT Analysis

An oldie but a goodie! Dive deep into your business's Strengths, Weaknesses, Opportunities, and Threats. A foundational exercise for strategic growth.

Competitive Analysis Framework

Competitive Analysis Framework

Identify your key competitors and evaluate their strategies to determine their strengths and weaknesses relative to your product or service.

Brand Voice & Messaging Guide

Brand Voice & Messaging Guide

Keep your messaging consistent and on-brand. This guide helps define your brand's voice, tone, and key messaging pillars.

Content Calendar Template

Content Calendar Template

Plan your content strategy efficiently. A visual roadmap for all your content needs - from blogs and social posts to email campaigns.

KPI Dashboard Template

KPI Dashboard Template

Track the metrics that truly matter. A dynamic tool to monitor your business's health and growth in real-time.

ROI Calculator Template

ROI Calculator Template

Measure the profitability of your marketing and sales initiatives. Understand what's working and what's not.

Product-Market Fit Survey Template

Product-Market Fit Survey Template

Understand your customers' needs and perceptions. Collect feedback to ensure your product resonates with your target audience.

Customer Feedback Loop Framework

Customer Feedback Loop Framework

Implement a structured process for collecting, analyzing, and acting on customer feedback.

Goal Setting & Tracking Sheet

Goal Setting & Tracking Sheet

Clearly define your goals, break them down into actionable steps, and monitor your progress over time.

Onboarding Checklist for Sales & Marketing Teams

Onboarding Checklist for Sales & Marketing Teams

Ensure your teams have everything they need from day one. A step-by-step guide for a smooth onboarding process.

Marketing Mix & Budget Allocation Guide

Marketing Mix & Budget Allocation Guide

Allocate your marketing budget effectively across various channels. Understand where to invest to get the best bang for your buck.

Positioning Statement Workshop

Positioning Statement Workshop

Clearly define how your product or service fits into the market. A guided exercise to sharpen your market positioning.

Referral Program Blueprint

Referral Program Blueprint

Drive growth via word-of-mouth. A guide to setting up a successful referral program...

Whatever your choice, know that Botanical is committed to translating strategies into tangible results. We're here to partner, execute, and celebrate your growth.